Military Bonus Consumer Cash

Program Number: 39CDB
June 5, 2012
August 1, 2012
October 25, 2012
November 20, 2012
January 3, 2013
March 12, 2013
May 1, 2013
May 7, 2013
September 5, 2013
October 1, 2013
+January 5, 2014



+June 5, 2012 through June 30, 2014


Refer to incentive Program Rules Manual (previously referred to as the Gold Book) and incentive Summary Communications.


This program offers a $500 cash allowance to be applied toward the retail purchase (Type Sale 1/B) or lease (Type Sale L/E) of an eligible vehicle. Eligible consumers include: active military, active military reserve, retired military (honorable discharge) and retired military reserve (honorably discharged). Honorably discharged veterans and 100% disabled veterans are eligible within 12 months of discharge date.


All franchised Chrysler Group LLC dealers who agree to abide by these Official Program Rules are eligible to participate.

2013 MY
Dodge Dart (excluding SE) -effective 6-5-2012

2013 MY- effective 8-1-2012
Dodge, Ram, Chrysler, Jeep, FIAT vehicles

Effective 5-7-13
Charger SRT
Fiat Abarth Hatchback
Fiat Abarth Cabrio
Dart SE, Grand Cherokee SRT and Viper models are ineligible for this program.


Eligible consumers include: active military, active military reserve, retired military (honorable discharge), and retired military reserve (honorable discharge). Honorably discharged and 100% disabled veterans are eligible within 12 months of discharge date.

Eligible branches of the military are: Army, Navy, Air Force, Marines, Coast Guard and National Guard.

All eligible personnel must present qualifying documentation (as outlined in the first paragraph of Dealer Responsibility) that clearly reflects their eligibility status, to a franchised Chrysler dealer in the United States at the time of retail purchase of an eligible vehicle.

The vehicle sale or lease must be registered in either the name of the eligible participant or registered in the name of an immediate family member living in the same household.

Spouses of deceased military members who meet the eligibility criteria above are eligible to participate.

The eligible retail purchase or lease customer must assign the cash allowance to the selling dealer. The retail purchaser's order must show the cash allowance as having been applied to the vehicle's purchase price or in the case of a lease customer, as reducing the total lease obligation (12 month minimum lease term).

When the qualifying documentation presented bears a former or changed name, the customer must substantiate the former/changed name with a copy of legal documentation, (i.e., marriage certificate, divorce decree, court order). The dealer must retain copy of the name change documentation to verify customer eligibility.


For active personnel a copy of their Leave and Earnings Statement (pay stub) must be retained in the sales jacket, for recently discharged military personnel (within twelve months of purchase) a copy of their DD-214 must be retained, and for retired military a copy of their Retirement Account Statement or 1099R must be retained. For disabled vets, a copy of the individuals VA Summary of Benefits Letter stating a Service-Connected disability of 100% proves their military permanent disability.

The total consumer incentive payment must be clearly shown as a separate line item reduction in the calculation of the purchase price on the signed FINAL buyer's order/purchase contract or if a lease, on the FINAL lease contract on the Rebates and Non-Cash Credits line. This computation must be done at the time of sale or lease, and must be identified on the buyer's order or purchase contract as a sales incentive/rebate.


These programs are compatible wit the following program types, providing the vehicle meets all program eligibility requirements:

Automobility Program
National or Regional Consumer Cash Allowance/APR programs
National or Regional Lease programs
National or Regional Consumer Lease cash programs
National or Regional Consumer Lease Loyalty cash programs
All other Certificate programs
Chrysler Employee Advantage program

Department hours

600 S Brand Blvd, Glendale, CA 91204